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Orient Planet PR & Marketing Communications discussed emerging PR trends and critical industry issues with fellow Eurocom Worldwide member agencies during the 9th Annual Eurocom Worldwide Conference held in February 2010 in Antwerp, Belgium. Eurocom members discussed enhancing network credentials and reinforcing collaboration between allied agencies.
“Our ongoing priority is to ensure that the messages of our clients reach their target audiences in the fastest and most efficient way possible. We cannot rely on traditional PR methods alone; we need to think laterally and find out what works in today’s evolving markets,” said Nidal Abou Zaki, Managing Director, Orient Planet PR & Marketing Communications.
“Our membership in Eurocom’s vast global network allows us access to the best industry resources and practices, and through forums such as these we have the opportunity to share valuable insights which we can use to develop more efficient campaigns,” Abou Zaki added.
Eurocom Worldwide specializes in business-to-business (B2B) PR and marketing. Its global network includes 26 members in 55 international locations. Orient Planet is Eurocom’s official Middle East representative.
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