Info2cell.com signs Orient Planet as official public relations agency

Info2cell.com, the leading wireless information service provider in the Middle East and North Africa (MENA) region, has appointed Orient Planet PR and Marketing Communications as its official public relations agency in the region. Info2cell.com, which has over 100,000 registered users in the Middle East for its breaking news service on mobile phones, is keen to leverage the PR expertise of Orient Planet to achieve its aim of expanding the subscriber base and introducing more innovative services in the region.

"In keeping with the global technological advances, Info2cell.com has invested in a comprehensive top of the line adaptable wireless platform, becoming the first Wireless Application Service Provider (W-ASP) in the MENA region," said Bashar Dahabra, Founder and CEO of Info2cell.com. "Today, we offer a host of corporate solutions that allow large and small companies to deploy effective wireless applications."

"Orient Planet has successfully handled the PR campaigns of a number of major clients through a professional approach and extensive reach of the regional market. We were looking for a PR agency that is well-versed with the IT industry. Orient Planet, which has a diverse portfolio of technology clients, was our obvious choice," said Dahabra.

"Over the past year, Orient Planet has established itself as a premium public relations agency in the region by offering its clients a wide range of result-oriented PR and marketing communications services. With affiliate offices in Lebanon, Egypt and Kuwait, we deliver value-added services to our clients by providing them with the advantage of a full-fledged regional network," said Nidal Abou Zaki, Managing Director, Orient Planet. "We feel immensely proud and honoured to be chosen by Info2cell.com, a dynamic company with a clear futuristic vision, to handle its PR activities."

Info2cell.com, headquartered at Dubai Internet City has its primary Development Center in Amman, Jordan, and editorial offices in Amman, Beirut, Cairo and Ramallah in Palestine.

Info2cell.com, which houses its adaptable wireless platform at the Dubai Internet City data center is the first to offer an SMS mobile information service in the region to GSM operators in Egypt, Jordan, Kuwait and the UAE. It also delivers a wide range of valuable information and services to GSM operators that go a long way towards facilitating the mobile users in the region. Specific applications range from those that function like a personal information management system, delivering customer-defined news and alerts, to more specific content provision such as location-based services. In addition, Info2cell.com also offers popular services such as games, ring tones, logos, horoscopes and jokes.